Shannen Tan

@shannen

Singapore

Rates

Acceptable rate for a 500-word story: US$100 - US$300

Stats

Total briefs: 32
Work samples: 25

On the web

Languages and expertise

English

PR & Branded Content Business & Finance Science & Technology Arts & Culture

About

Shannen has worked on various brand communications and public relations accounts, primarily in the tech/startup and lifestyle sectors in Singapore, Malaysia, and the region at large. She has also conducted workshops for venture capital firms and cohorts of startups participating in incubators and accelerators. She was a former contributing writer for KrAsia.

Shannen has worked on various brand communications and public relations accounts, primarily in the tech/startup and lifestyle sectors in Singapore, Malaysia, and the region at large. She has also conducted workshops for venture capital firms and cohorts of startups participating in incubators and accelerators. She was a former contributing writer for KrAsia.

Feature Stories and Deep-Dives

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Other kr-asia.com

As Southeast Asia faces a talent crunch, has poaching become inevitable? | KrASIA

Based on estimations by the Singaporean government, 60,000 more workers will be needed in the IT and communications sector in the next three years.

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Other kr-asia.com

In the latest e-commerce gold rush, data leaks are becoming the new normal | KrASIA

Asia has been at higher risk of data breaches, compared to other regions, and organizations here need longer to detect intrusions.

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Other kr-asia.com

How will COVID-19 change the funding landscape in Southeast Asia? | KrASIA

Three regional investors unpack the scene for us.

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Other kr-asia.com

Can travel tech revitalize Thailand's devastated tourism industry? | KrASIA

The Thai government is gradually easing lockdown restrictions, becoming a bellwether for other tourism-reliant countries.

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Other kr-asia.com

Tracking TraceTogether: Do the ends justify the means? | KrASIA

"The goal should not be to build trust, but to earn trust," one expert said.

Press Releases and Branded Content

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Press release www.philstar.com

Akadasia launches learning community FREEJOO for educators worldwide

(As released) EdTech start-up that piloted a teacher up-skilling program in the Philippines has over 150,000 educators across 36 countries with 18,000 educators on the waitlist for the new launch.

News story variety.com

Bustling Taiwanese Film Industry Ushers in VR-Led New Wave

Taiwanese cinema has much to celebrate. Despite the COVID-19 pandemic, the island produced an impressive 71 films last year, making it the third most productive country globally. This year, the isl…

Press release en.prnasia.com

EngageRocket Raises $3M Series A, led by Qualgro, to boost People Analytics in Southeast Asia

As the war for skilled talent intensifies, the Singapore-based HR tech startup aims to expand People Analytics into new Southeast Asian markets

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Press release clippingsme-assets-1.s3.amazonaws.com

VC firm Lyra Ventures announces new global fashion-tech fund

The new global fashion-tech fund receives investment from TSI Holdings, one of Japan's largest fashion conglomerates, as its key investor. This new global fashion-tech fund, allows Lyra Ventures to focus exclusively on global opportunities, primarily, companies that are ready to expand to Japan and Southeast Asia.

Press release en.prnasia.com

This World Population Day, Sophie's Bionutrients issues a clarion call for the reformation of global food systems

The world population is estimated to hit 10 billion by 2050, and Sophie's Bionutrients is fermenting a sustainable future with microalgae to address global demands.

News Story

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News story kr-asia.com

Amid healthy investor appetite, Southeast Asia's first agritech accelerator sees sector maturing | KrASIA

A strong uptick in interest for ESG-based investments is boosting capital flow into agritech. Silicon Valley-based AgFunder estimates USD 26.1 billion went into related tech ventures in 2020.

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News story kr-asia.com

Passionate community propels ad revenues at Carousell | KrASIA

Advertisers are reassessing the value of social media and their reliance on it. The spread of misinformation has grown to a serious concern, prompting them to seek out alternatives that could offer both rich mobile data as well as scale. Carousell, the Singapore-based online marketplace for secondhand goods, thinks it can fill the void.

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News story kr-asia.com

Virtual megastores lure brands with new digital marketing services | KrASIA

Shopee merchants gain new visibility with Google Ads functionality.

Startup Stories and Profiles

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Other kr-asia.com

Webuy is Southeast Asia’s breakout social commerce service: Startup Stories | KrASIA

Taking a page from the likes of Pinduoduo, Webuy hosts a fleet of community leaders to funnel groceries to customers in Singapore, Malaysia, and Indonesia.

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Other kr-asia.com

In the glamorous new AI world, it pays to do the tedious work: Startup Stories | KrASIA

Supahands co-founder and COO Susian Yeap on how to fight gender bias in AI.

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Other kr-asia.com

Inside the 'new normal' love affair with Zoom: Q&A with Zoom's Derek Pando | KrASIA

Zoom says it is rapidly scaling up hiring efforts in Southeast Asia across the full spectrum of its business.

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Other kr-asia.com

Ninja Van zooms in on customer experience to stay ahead of stiff competition: Startup Stories | KrASIA

The pandemic seriously tested Ninja Van's capacities and the company received multiple complaints of missing parcels.

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Other kr-asia.com

COVID-19 spotlights the need to transform flawed food systems, AgFunder Asia and Grow Accelerator director says | KrASIA

Personal health, environmental concerns, and other factors have all driven interest in new ways of growing and producing food.

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Other kr-asia.com

What will happen to education tech when the pandemic fades? | Q&A with Niko Lindholm of EduSpaze | KrASIA

The director of Singapore's first edtech accelerator says that schools have been caught by surprise, but they will plan better in the future.

Ghostwriting

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Copywriting docs.google.com

Bad investment advice on Reddit? This is why we need financial advisers

Contrary to their reputation for pushy sales tactics, financial advisers help new investors cut through the noise, says an entrepreneur.

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Copywriting docs.google.com

A struggling middle management is the Achilles Heel of Southeast Asian startups

With Southeast Asia’s digital economy accelerating at a breakneck speed and more startups moving into the late stage, there is a greater demand for capable managers, especially those that are in hypergrowth. Notably, the average age of a manager is 30, but those that receive formal training have an average age of 40. As managers get younger with lesser experience, this could turn into the blind leading the blind.

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Copywriting docs.google.com

South-east Asia retailers need to take a leaf from China's playbook

Retail is not dead. Brands have to be bold and take the first step in adopting innovation

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Copywriting clippingsme-assets-1.s3.amazonaws.com

Resolving the chicken-and-egg issue in funding digital transformation

We see that Singapore startups and SMEs are stuck in a chicken-and-egg situation when it comes to seeking financing for digital initiatives.

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Copywriting clippingsme-assets-1.s3.amazonaws.com

The hotel industry in Asia braces itself for a blow with falling tourist arrivals

With falling tourist arrivals, hotels with more efficient tactics will find customers faster.

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Copywriting blogs.haas.berkeley.edu

Five key lessons in building a startup

Berkeley Haas alum and fintech entrepreneur Ken So shares five key lessons in building a startup – from who to partner with to whose input matters most.